
The 1993 Downtown Community
Plan set the foundation for San Rafael’s
downtown revitalization. In creating
the plan, the city held three community
workshops with 250 participants, and
took the unusual step of involving 270
children and their parents to make sure
it would meet the needs of families.
Participants agreed on the goals of
upgrading the downtown’s image and
identity, promoting diverse architecture
and cultural activities, and making it
more walkable.
Encouraging Housing
A fundamental strategy for meeting these
goals was to build more housing downtown.
In 1996, key zoning changes made
this possible. For example, in some areas
the city doubled height limits from three
to six stories, halved residential parking
requirements to one space per apartment,
and increased density limits from 42 to 72 homes per acre. The downtown plan’s
urban design recommendations, including height transitions to surrounding
neighborhoods and improvements to
streetscapes and pedestrian areas, guided
this new development. Between 1993
and 2006, nearly 400 homes were built
downtown, adding 50% more housing.
In 2004, after extensive community participation, the City Council adopted a new general plan. This plan extended the 1996 zoning successes into other neighborhoods. The general plan also promoted home affordability by requiring that 20% of the homes in larger developments be affordable to low- and moderate-income households. San Rafael was one of the first cities to implement the state density bonus law, which increases the number of units developers are allowed to build if they make a certain portion affordable.
Downtown Satisfaction
In 2007, a city survey found that 86%
of residents felt “the revitalization effort
in the downtown area has been a good
thing for San Rafael” and 74% felt that
San Rafael was “maintaining its unique
character and hometown atmosphere.”
San Rafael’s efforts have been remarkably
successful in accommodating change
while preserving small-town charm.
Marin's Hometown San Rafael, Marin County’s largest
city and job center, has maintained
its celebrated “hometown character”
while injecting new life into its historic |
“People wanted a more vital downtown, and the master plan
process helped them understand that would mean more housing.
Doing this specific plan was incredibly valuable in making
that clear.”
– Robert Brown, Community Development Director, San Rafael